Honeycrunch presents itself in a new look and plans to increase production

Starting this current season, Honeycrunch presents itself in a new look: with a new brand identity, the apple brand prepares itself for the future.

Campaign visuals in black and white with people transmitting an all new ”joie de vivre” re-stage the red and crisp apple encouraging people to, quite literally, “take the best bite out of life“.

In order to answer to higher demands, we have planned to increase our apple production by 50% within the next three years.